The Game Day has struck affiliate arrangements with four sportsbooks after the New York Gaming Commission formally legalised the establishment of online sports betting platforms in the state.
Caesars, DraftKings, FanDuel, and BetRivers are the four sportsbooks it has partnered with, and they were the fourth to launch in New York State.
In addition, the affiliate has begun to market New York-specific promos and products to in-state gamblers and bettors.
“We are pleased that New York state has finally opened up to mobile sports gaming,” stated Matt Heiman, CEO of The Game Day. We believe the state will swiftly catch up to, if not overtake, New Jersey and Nevada in terms of sportsbook income and handling.
“The Game Day’s broad and diverse content offerings will continue to give sportsbook partners with considerable possibilities to engage with a variety of bettors in the Empire State and beyond, from amateurs to professionals.”
According to analysts, the new New York sportsbook market has already set records in its first week of operation.
Operators can swiftly gain bettors in the state thanks to The Game Day.
The affiliate stated that it is in talks with the remaining five licenced operators in the state, who are likely to go live soon subject regulatory permission.
The Game Day is a digital sports media company that provides material to fans, bettors, and fantasy sports players, as well as harnessing influencers, athletes, and talent from all across the world of sports.
It has a community of approximately six million followers who receive news, entertainment, and real-time updates and resources, including as odds, picks, and direct access to linked sportsbooks and promotions.